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YOGEN FRÜZ ENTERS INTO THE UNITED STATES:
FLORIDA EXPANSION
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Toronto, Ontario (September 18, 2007) -- Yogen Früz USA Inc. is
pleased to announce that the Company has entered into a Master
Franchise Agreement with Titan Group Inc. for Northern Florida,
United States of America.
"We believe that Orlando will experience the same high level of
success that we have achieved in major cities worldwide", said
Aaron Serruya, the Companys President.
The metropolitan areas of Orlando, Deltona and Daytona Beach,
Florida carry a total population of 2,633,282 (as of 2006)
and carry three of the 25 fastest-growing counties in the United
States. The region sees an estimated 52 million tourists a year.
The Company will be retaining the rights in Southern Florida and
developing that part of the state corporately as well as via the
franchise model. "Our growth will be showing great momentum in
the future, as we add new Master Franchises in several new
states", Serruya said.
With todays healthier better for you lifestyle, there has been
an increased interest in nutrition and healthy foods. Yogen Früz
is delighted to be able to provide consumers with healthy better
for you products as part of an effort to cope with the stresses of
modern living.
Yogen Früz USA Inc., is a subsidiary of Yogen Früz Canada Inc., a
world leader in the frozen dessert category, with over 1,100
locations operating in over 20 countries around the world. Yogen
Früz pioneered the frozen dessert/snack business when it opened
its first store in 1986. Today with its new assortment of
proprietary Probiotic frozen yogurt and its dairy and non dairy
smoothies, it continues its strong tradition of market innovation
and leadership. Yogen Früzs Better For You program aims to
continue brand presence as a healthy choice lifestyle product, for
every member of the family.
For further information contact:
Sarah Oziel, VP Franchise Development
YOGEN FRÜZ USA INC.
210
Shields Court
Markham, Ontario
L3R 8V2
Phone
(905) 479-8762 x 238
Fax
(905) 479-3275
sarah@yogenfruz.com
www.yogenfruz.com
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