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Best Selling
Author Daniel Pink Supports KidzArt: Says Its Programs Are
Encouraging "Innovators of Tomorrow" |
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International Children’s Art Enrichment Franchise Organization
Recognized by Leader on Right Brain Thinking |
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(New Braunfels, TX, January 30, 2008)–
Daniel Pink, best
selling author and promoter of right brain thinking, recently
recognized KidzArt and the company’s role in developing
resourcefulness, imagination and originality in children. In
Pink's book, A Whole New Mind, he analyzes “a new age”
where creative thinking skills have become vital to the economy
and workforce.
KidzArt, an
international art enrichment franchise company that provides fine
art education classes for kids of all ages, has a philosophy based
on using right brain skills to develop creativity.
The company recently invited Pink and his family to take part in
a KidzArt class.
According
to Pink, "I sat in
on a KidzArt class with my kids and their friends. We all had a
great time. I believe KidzArt is a program that is helping
to encourage and support the creative innovators of tomorrow."
During the class, KidzArt director in Maryland,
Tracy Feld, led Pink and his family through multiple art exercises
including one where each child drew a car's dashboard and a
picture of what would be in
the rear view mirror. The class brainstormed to come up many
different interpretations of the project.
In his book, Pink
suggests that artists, inventors, innovators and individuals with
creative thinking skills possess a mindset that will thrive in our
changing world. Similarly, KidzArt intentionally creates a
nurturing, non-competitive environment in its classes where
children take part in activites that enhance learning, encourage
‘out of the box’ ideas and promote strong life skills such as
problem solving.
“Our students are
exposed to a variety of artistic styles, cultural interpretations,
and mediums incorporated with elements of brainstorming and
critical thinking,” says Shell Herman, KidzArt chief executive
officer. “Our philosophy so strongly matches Dan Pink’s that we
were inspired to show him what KidzArt offers. We also wanted to
reinforce the importance of exposing children (and adults) to a
simple strategy for becoming more creative and fostering new
ideas.”
KidzArt employs
various ways to inspire and develop students into becoming
innovative thinkers. For example, during KidzArt’s Creative
Thinking Exercise, each student is challenged to create a unique
drawing from the same set of random lines or shapes. “It’s always
interesting to discover the varying degrees of freedom that
students demonstrate when facing this challenge,” notes Chris
Cruikshank, KidzArt president and creative director. “Some
students will stay within the boundaries of the assignment and
others let their right brains take over and literally draw outside
of the box or edges of the paper.”
About KidzArt
Founded in 1998,
KidzArt is designed to let kids and seniors of all ages explore
their inner artistic potential in a safe, structured,
non-competitive environment. KidzArt recently ranked in
Entrepreneur
magazine’s Top New 50 Franchises for 2007 and was ranked the Top
Children’s Art
Franchise for 2006. In addition, KidzArt was named a “World-Class
Franchise” by the Franchise Research Institute for 2006 and 2007.
Franchising since July 2002, KidzArt has franchised units
nationwide and growing. To find out more about KidzArt visit
www.kidzart.com or call 800-379-8302.
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